Little Caesars History Franchise and Abroad Expansion
You might be interested in learning about Little Caesars as this restaurant is very famous for its unique history and development that brings it to its current success. This restaurant is a pizza restaurant using fast food concept the same way as other two biggest pizza restaurant such as Pizza Hut as well as Domino’s Pizza. Even though the spread out of this restaurant is not as wide as the other two competitors, but this restaurant also have several of their restaurants opened in other countries. But still their main market is the US market since everyone in the US market loves pizza.
The history of this restaurant started when a married couple named Mike Ilitch along with wife tries to open their business. And that business is a pizza restaurant that opened during 1959 in 8 May. They choose Michigan as their restaurant location especially in Garden City. This area is still inside the Detroit area on its suburb region. Then they use Little Caesars as the name of the restaurant that they open. If you want to know more about the history of this place, you might be interested in visiting the place yourself. Especially since; the restaurant is still opened until today to preserve the history of the founding of this Little Caesars.
|Bacon Wrapped Crust DEEP!DEEP! Dish||$12.00||Large|
|3 Meat Treat||$8.00||Large|
|Crazy Combo – Bread & Sauce||$3.99||8 Pc.|
|Italian Cheese Bread||$4.59||10 Pc.|
|Zesty Cheese Bread||$4.89||10 Pc.|
|Pepperoni Cheese Bread||$4.89||10 Pc.|
|Caesar Dip||$0.59||1 Pc.|
|Caesar Dips||$1.00||2 Pc.|
|Combo Meal 1 – Pizza, Breadsticks & 2-Liter Pepsi||$9.99|
|Combo Meal 2 – Deep Dish Pizza, Breadsticks & 2-Liter Pepsi||$12.99|
|Combo Meal 3 – Pizza, Chicken Wings & 2-Liter Pepsi||$12.55|
|Combo Meal 4 – Deep Dish Pizza, Chicken Wings & 2-Liter Pepsi||$14.99|
|Stuffed Crazy Bread||$3.00||4 Pc.|
|Stuffed Crazy Bread||$5.00||8 Pc.|
|Jumbo Soft Pretzel||$1.99|
|Nachos with Cheese||$2.69|
|1 Topping Pizza||$6.50||Large|
To grow the restaurant even more, they decide to create a company and sell the franchise of the restaurant to other people who are interested in opening their own restaurant. This method is actually the one that makes Little Caesars very successful since they can quickly spread their restaurant in all 50 states in the US country through this method. That is why; they used to be known as a restaurant that has the fastest growth in the US market. That is also supported by the Little Caesars specials sales that sold out quickly in all restaurants.
The business expansion did not stop only inside the US market since the company also wants to open their store in abroad country. But first they start this on the nearest region which is the northern part of the US. They bought Mothers Pizza since that company has stores in various places in the US as well as abroad thus they can do expansion in two areas at once by using the stores that they bought from them. since then they are able to open their pizza restaurant to abroad market especially in the Canada as well as UK where the store that they bought is located.
Through the franchise method as well as abroad expansion, now they owned around 5463 stores which spread all over the world along with the stores in the US region. You can find the restaurant in various countries in Asia, Middle East, Canada, Latin America, Caribbean as well as Australia. If you are from those countries, then you might be able to try the delicious taste of Lil Ceaser pizza that they served. That way, you will know the real reason why this pizza restaurant is very famous and popular.
Reference : https://www.findingclairity.com/